Storytelling

workshop

A good story grabs your attention, sparks conversation and drives engagement. Let us teach you the art of storytelling.

(01) — workshop objectives

Today you

struggle to differentiate yourself from your competition and all the content that’s out there
find that your content’s message doesn’t stick to your target audience
see that your brand doesn’t have a clear or unique tone of voice
notice that your team doesn’t get the right messaging across
lack authenticity

You will be able to

create content with clear impactful messaging that resonates
have a great sales story that will convince prospects and makes you stand out
inspire your company with storytelling insights

(02) — what to expect

Before

Before we can get started we need some input from your side. What you would like to achieve with this workshop?

Let's ask some questions

Why storytelling? What is your struggle or need?
What sector are you in and/or will your video content be in?
What kind of video do you need input on? Specific kind of video? E.g.: Instructional, Newsletter, Social, …Or the whole marketing plan?
Who are the people present during the workshop?
Who is the target audience of the content you want to discuss?
On what channels are you active today?

(02) — what to expect

During

Get all the storytelling insights related to your field and discuss them with your team during our light interactive exercises

Content

Examples and cases relevant to your topics or sector
Storytelling approaches for your brand/product/topic
A tone of voice and direction you can integrate in your communication

(02) — what to expect

After

Receive

PDF export of the workshop with all the exercises and answers of you and your team.

(03) — practical

Practicals

Duration

Team

Location

Food

Half day

2 StoryMe'ers

Our Ghent office or yours

Lunch

Participants

Amount

Max. 10 participants

Our team

Kobe

Copywriter

Dries

Art Director Film