Video Production is the heart of StoryMe. Whether it's sitting with clients in a creative brief, conceptualizing a crazy creative idea or guiding a shoot, Art Directors at StoryMe are essential. Read on to learn all about what it's like for an AD like Thomas to work here and if you think you could be our next AD, let us know!
So, what does an Art Director do at StoryMe? 🎬
An AD is the creative lead for the project. After sitting in on the creative brief, it's up to the AD to take what the client wants and conceptualize it into a simple and effective visual message. They then make a storyboard and follow the creative process through with our crazy talented team of scriptwriters, illustators, animators, motion - and sound designers. AD's are superstars because they can balance what the client wants as well as basic video marketing principles.
🎬 Get a look behind the scenes of what it was like for Thomas to be an Art Director
on StoryMe's project for Kipling:
“Kipling wanted a video that looked real, with a wink to the 90's. Apart from our usual cameras, we brought a hand-held camera to bring that nineties look back, while also giving the video an authentic look and feel.”
🤔 Curious to see what a day in the life of an AD looks like?
“I love being an AD because I get to work with creative people every day, while also being creative myself.”