Proximus

Proximus challenged us to create an animation video about their green efforts - oneSince we wanted to put as much time as possible into the motion graphics, we opted to go for an abstract visual style. Luckily, we had the gradients and iconography of Proximus to play with. This helped us develop an attractive style that’s both timeless and gave us a lot of freedom in the animation phase. Transitions, transitions, transitions When you watch the video, the first thing you will notice are the smooth transitions throughout the video. All scenes were deliberately woven together to create a seamless experience. The energyflows of electricity and data were a huge source of inspiration for the animation as well. that would have its viewers glued to their screens until the very last second.